Oak, N. ., Putri, O. W. S. ., & Liu, M. . (2026). From ecotourism to e-ecotourism: Exploring digital transformations for sustainable tourism development in Songkhla Province, Thailand. American Journal of Social Sciences and Humanities, 11(2), 17–27. https://doi.org/10.55284/ajssh.v11i2.1849